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  • 3 Benefits Of Direct Mail Marketing

    Direct mail marketing should be included in your overall marketing strategy instead of relying exclusively on online methods. There are numerous benefits to direct mail since you can use more tactics to attract customers. Better Return On Investment Direct mail is considered to offer a better return on investment for several reasons. Most importantly, mailings tend to be seen by their recipients more often than if the same information were presented in online formats.
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  • 4 Tips For Making Your Billboard Stand Out

    The key to helping you get more business will largely rest in how much advertising you do. It's essential to take the time to not only create a marketing plan but to activate it as well. One of the top things you can do is secure a billboard to help others see just how useful and helpful your product or service can be. Knowing some of the top things you can do that will allow this mode of advertising to get the attention it deserves is essential.
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  • 4 Reasons To Invest In A CRM Platform That's Customizable

    When comparing CRM platforms to invest in, it's important to consider whether they offer customization options. If a platform isn't customizable, you're probably wise to pass it up. Here's why you should make sure that the CRM platform you invest in is customizable: Incorporate Your Branding One of the biggest benefits of investing in a customizable CRM platform is the opportunity to incorporate your company's branding. Every report, user account, and intranet page can be decked out with your company name, logo, and color scheme.
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  • 3 Reasons To Provide Your Employees With Uniforms

    Right now, your employees might wear their own clothing to work every day. Even though this does work in some settings, in others, a uniform is a better choice. These are a few reasons why it can be a good idea to provide your employees with uniforms to wear for their shifts. 1. It Can Help with Branding For one thing, by choosing uniforms for your employees, you can focus on branding for your business.
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  • Throwing A Company Party? Two Unique Entertainment Ideas

    Putting on a company party or client entertainment can be a major responsibility.  You want the entire staff to show up, let their hair down, and truly have a wonderful time.  Although you may already have the caterer lined up and have painstakingly chosen the perfect music playlist, the notion of entertainment may be a bit harder to come up with.  You don't want the typical, run-of-the-mill fodder; you want to do something to wow the guests.
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  • Four Tips for Advertising Your Business with a Mobile-Billboard Advertising Company

    When your business is located in a big city, it can sometimes be difficult to promote your business because there are not ample places to hang signs. If you want to promote your new business with little to no effort on your part, consider working with a mobile-billboard advertising company. The company will show your ad on large trucks or on top of cars that drive around the city. This will get you exposure to a lot of people in a very short period of time.
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  • How To Make Your Trade Show Booth Stand Out From The Rest

    Trade shows are an excellent way to drum up new business. There is likely to be competition at trade shows so you will want to put a good amount of thought into your display so it will stand out from the rest. Here are some ways you can help your booth to be one that attracts and holds the attention of potential customers or clients: Signage When you walk into a trade show, the first thing you are probably going to notice is the signs.
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  • Creative Ideas For Your Arena Advertising Message

    Regardless of the type of business you manage, it can be beneficial to consider advertising at your local arena. While your advertisement should always have an eye-catching design and enough information to entice the prospective customer to learn more, there are several unique opportunities for advertising in this location. Your ad will be seen by a significant number of families who are active in sports -- for example, parents waiting for their child to finish a hockey game or figure skating lessons.
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  • Social Media ROI Measurements: What to Look For and Some Helpful Tools

    ROI, or "return on investment," often refers to what you get back from something you invest money in. However, in the digital age, your ROI can also refer to the time you invest in something and what your efforts on a project generate. With regard to a social media presence and your social media ROI measurement, you may be investing just time or time and money. Either way, here is how you can tell that your time and/or money is returning your investment successfully and some tools that can help in this analysis.
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  • Interested In The Best Marketing Options Online? What To Know About Viral Marketing

    If you want to showcase your business, skills, service or products online and you aren't sure the best way to do it, you want to try video marketing. It's predicted that up to 75 percent of mobile marketing traffic will be viral videos by 2020. With online video marketing you can reach tons of new customers and get views, but the video and the marketing has to be done right.
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